|Posted on 4/28/2014 2:11:00 PM.|
Michelle Southern reporting.
Lt. Governor Jay Dardenne announces 2013 was a record-breaking year for the tourism industry in Louisiana. He says The Bayou State attracted 27.3 million visitors which is a 4 percent increase over 2012.
"10.8 billion dollars was spent by those visitors, generating $807 million dollars in tax revenue for the state of Louisiana," said Dardenne.
Dardenne says this money was generated through domestic and international visitors and represents a more than 34-to-1 return on investment of state funding.
"For every dollar we spend we're going to bring $34 to the people of Louisiana," said Dardenne. "We are an appropriate investment for Louisiana that's going to pay dividends for the people of this state, and these numbers just prove that."
Dardenne says visits to their website, LouisianaTravel.com, went up by more than 32% last year with 1.8 million unique visitors.
He says over 210,000 Louisianians are employed thanks to the travel and tourism industry making it the fifth largest employment sector in the state.
"So as we often say, hospitality and tourism is big business for Louisiana," Dardenne said.
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