The Miss USA finals are tonight in Shreveport. It’s an event that not only brings glamour to northwest Louisiana, but the pageant is also expected to produce a five-million-dollar economic impact. Shreveport-Bossier Convention and Tourist Bureau spokesperson Chris Jay says the contestants have enjoyed their time preparing for the big night.
"The city has really rolled out the red carpet, I mean we did a Mardi Gras Parade on Monday that was filmed for broadcast on Fox, it's just really nice time in the spotlight for our community," said Jay.
Fox Television will broadcast the 67th Miss USA pageant at 7 PM and it will be shown around the world in 60 countries. A winner will be crown inside the Hirsch Coliseum and Jay says the Miss Universe Organization will shine a bright light on the Shreveport area tonight.
"The production is so high end, for all you know watching, it could be Madison Square Garden," said Jay.
The contestants have been in town for over a week and Jay says it seems they’ve enjoyed their time in the Bayou State.
"The most frequent comment I hear is I've never been to Louisiana before and they love it," said Jay.
Officials hope the press surrounding the event may lead to more tourism not only in Shreveport but throughout Louisiana.