Louisiana-based Krispy Krunchy Chicken is one of the largest convenience store foodservice concepts in the nation and now it’s poised to grow even more with backing from a private equity firm Main Post Partners. Krispy Krunchy Foods CEO Dan Shapiro said Louisianans should be proud to claim Krispy Krunchy Chicken as one of their own.
“This thing was started by a guy in 1989 and in 2006 we decided to grow it, and now we’re surpassing where everyone thought we would be,” said Shapiro.
From its humble beginnings at a Lafayette convenience store more than three decades ago to now more than 2,700 locations in 48 states, Shapiro said chances are there’s one near you.
In addition to being the official fried chicken of the New Orleans Pelicans, Shapiro said there’s also a sports icon who refers to Krispy Krunchy as her guilty pleasure.
“Serena Williams has turned out to be a fan of Krispy Krunchy and she’s been posting things on Instagram and Tik Tok,” said Shapiro.
And Krispy Krunchy isn’t just chicken, they also serve red beans and rice, jambalaya, and boudin balls. Shapiro said it’s quite entertaining to see folks as far away as Oregon and Massachusetts be introduced to Cajun staples for the first time.
“It’s really funny when we go to food shows up in those areas, you know we have to put it in people’s mouths. They’re nervous or they don’t know what it is and once we do, they love it,” said Shapiro.
Krispy Krunchy Foods’ corporate office is in Alexandria, and they plan to increase their workforce of some 170 people with the expansion to hire more trainers, sales staff, and office personnel.
For more info visit KrispyKrunchy.com
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